Brand eXperienceKIA BRAND RENEWAL IMMERSIVE DOOH COMMERCIALS

KIA BRAND RENEWAL IMMERSIVE DOOH COMMERCIALS
JAN. 2021

In commemoration of the release of Kia's new brand orientation, d'strict have produced a Kia's advertisement content on COEX K-POP SQUARE outdoor LED to inform brand changes including new logos.

We studied Kia's new brand value, "Movement that Inspires", going beyond simple means of transportation and we hope more people will find inspiration in their daily movements.

The movement of imagination to draw the flow of air
The movement of immersion in the waves of the ocean
The movement of creativity created by the resonance of the land

The time to pay attention to small and large movements in your busy life and feel inspiration at every moment is a great force that may change me and change the world.

With various global customers, d’strict will continue to provide sensational off-line marketing content creation services using digital media technology.