Brand eXperienceHUAWEI - ART PERFORMANCE

HUAWEI - ART PERFORMANCE
APR. 2021

d'strict created immersive art content at the newly opened Huawei Flagship Store in Chengdu in 2021. 

Different metaphors are connected by ballet movements, blending in and expanding. Behind the message of the pursuit of technological innovation, the content symbolically expresses Huawei's values and vision to enrich lives and make the world a better place. Through the art of dance, we want to emotionally convey the role of the Huawei Store in presenting various values and experiences. 

d’strict will continuously design and present innovative off-line marketing contents for global corporates and communities.