d'strict PR |
A Collaborative Experience Featuring Immersive Visuals Paired with the Music of BTS, Organized as Part of ‘THE CITY’ Project

(May 15, 2026, Las Vegas, NV) – Arte Museum Las Vegas, produced by digital design and art company d’strict, is participating as a partner in ‘THE CITY,’ a citywide project celebrating the comeback of the decade by pop royalty BTS. From May 20 to June 17, the museum will feature ‘ARTE MUSEUM X BTS THE CITY ARIRANG’, a collaboration that presents visual installations paired with selected tracks from BTS’ fifth studio album, ARIRANG.
‘THE CITY’ connects various urban locations with the artist’s journey during the tour period. As a participating venue, Arte Museum Las Vegas integrates the album’s soundscapes with digital media, offering an immersive environment for fans and visitors to experience a story only BTS can tell in a multi-sensory format.
The ‘ARIRANG GARDEN’ Experience
During the exhibition period, the museum’s ‘GARDEN’ zone will be specially titled as the ‘ARIRANG GARDEN’. This space features five media art pieces that visually represent the world of the featured tracks.
• No. 29: Set to the resonant sound of a grand bell, silhouettes of the seven members are displayed within a minimalist digital space.
• Body to Body: Centered around the symbolic crimson hue of ARIRANG, this piece visualizes the unique rhythms of Korea. The movement of dynamic line particles is synchronized with the melody, reinterpreting Korean beauty with a modern sensibility.
• SWIM: This installation marks the first time the signature artwork ‘Starry Beach’ is reimagined within GARDEN zone. It features seven orcas - symbolizing the seven members - swimming through a digital ocean, where massive waves shining like starlight fill the space in a breathtaking display.
• 2.0: Inspired by the spatial production of the music video, the entire gallery has been expanded into a massive music video set. It offers an overwhelming immersive experience, making visitors feel as if they have stepped directly into a scene from the video.
• Into the Sun: This segment features the landscapes of Las Vegas, New York, and Busan, reflecting the global reach of both the artist and the exhibition.
Collaborative Installations Throughout the Venue
The collaboration is showcased across multiple areas of the museum. Visitors can view the ‘ARIRANG WAVE’ and engage with interactive Live Sketchbook works such as ‘NIGHT SAFARI ARIRANG’. The experience also extends to the ‘ARIRANG CAFE’, which features a themed setting for visitors.
“This project offers a unique environment where Arte Museum’s digital media meets the music of BTS,” said a representative from d’strict. “As part of ‘THE CITY’ project in Las Vegas, we aim to provide a memorable visual and auditory experience for our global audience”.
‘ARTE MUSEUM X BTS THE CITY ARIRANG’ will run from May 20 to June 17, 2026, at Arte Museum Las Vegas. For tickets and more information, please visit the official website at https://lasvegas.artemuseum.com/
d'strict PR |
A Collaborative Experience Featuring Immersive Visuals Paired with the Music of BTS, Organized as Part of ‘THE CITY’ Project
(May 15, 2026, Las Vegas, NV) – Arte Museum Las Vegas, produced by digital design and art company d’strict, is participating as a partner in ‘THE CITY,’ a citywide project celebrating the comeback of the decade by pop royalty BTS. From May 20 to June 17, the museum will feature ‘ARTE MUSEUM X BTS THE CITY ARIRANG’, a collaboration that presents visual installations paired with selected tracks from BTS’ fifth studio album, ARIRANG.
‘THE CITY’ connects various urban locations with the artist’s journey during the tour period. As a participating venue, Arte Museum Las Vegas integrates the album’s soundscapes with digital media, offering an immersive environment for fans and visitors to experience a story only BTS can tell in a multi-sensory format.
The ‘ARIRANG GARDEN’ Experience
During the exhibition period, the museum’s ‘GARDEN’ zone will be specially titled as the ‘ARIRANG GARDEN’. This space features five media art pieces that visually represent the world of the featured tracks.
• No. 29: Set to the resonant sound of a grand bell, silhouettes of the seven members are displayed within a minimalist digital space.
• Body to Body: Centered around the symbolic crimson hue of ARIRANG, this piece visualizes the unique rhythms of Korea. The movement of dynamic line particles is synchronized with the melody, reinterpreting Korean beauty with a modern sensibility.
• SWIM: This installation marks the first time the signature artwork ‘Starry Beach’ is reimagined within GARDEN zone. It features seven orcas - symbolizing the seven members - swimming through a digital ocean, where massive waves shining like starlight fill the space in a breathtaking display.
• 2.0: Inspired by the spatial production of the music video, the entire gallery has been expanded into a massive music video set. It offers an overwhelming immersive experience, making visitors feel as if they have stepped directly into a scene from the video.
• Into the Sun: This segment features the landscapes of Las Vegas, New York, and Busan, reflecting the global reach of both the artist and the exhibition.
Collaborative Installations Throughout the Venue
The collaboration is showcased across multiple areas of the museum. Visitors can view the ‘ARIRANG WAVE’ and engage with interactive Live Sketchbook works such as ‘NIGHT SAFARI ARIRANG’. The experience also extends to the ‘ARIRANG CAFE’, which features a themed setting for visitors.
“This project offers a unique environment where Arte Museum’s digital media meets the music of BTS,” said a representative from d’strict. “As part of ‘THE CITY’ project in Las Vegas, we aim to provide a memorable visual and auditory experience for our global audience”.
‘ARTE MUSEUM X BTS THE CITY ARIRANG’ will run from May 20 to June 17, 2026, at Arte Museum Las Vegas. For tickets and more information, please visit the official website at https://lasvegas.artemuseum.com/